A marketing team made up of club professionals who understand your goals.
Because believe us, we’ve been there.
- You’ve got a need for new members
- You’ve got a weddings & events quota to meet
- You want to give your country club a fresh new image online
And we can make that happen!
Club life is overwhelming. Membership and marketing directors just don’t have a lot of free time left over to innovate. That’s where MembersFirst Marketing Services comes in. We research your club’s ideal member and put together a successful marketing plan that delivers leads right into the palm of your hand. All you have to do is tell us your goals and we set out to achieve them through proven, modern practices.
What’s Inbound Marketing?
Inbound Marketing is a modern approach that we use to bring leads to YOU rather than using a generic message that falls on the ears of the wrong people.
We utilize:
- HubSpot CRM
- Lead Capture Forms
- Downloadable Content Offers
- Buyer Personas
- Social Media
- Search Engine Optimization (SEO)
- Lead Nurturing
Want to Hear More?
I am getting carpel tunnel responding to all these inquiries.
Inbound Strategy
Over the course of a six-month period in 2016, a Treasure Coast Florida Club saw an increase of 43% in inbound leads for Membership and Weddings & Events, just from creating clear conversion paths for four specific content offers.
New Leads
A Membership Guide content offer for a Southwest Florida Club launched during their offseason, June - August, generated 71 new leads. The club had previously only averaged 3 - 5 leads a month.
New Members
Treasure Coast Florida Club added four (4) new members in 2015 and four (4) new members in 2016 using paid search and inbound methods. Equating to average $372K over 7 years in dues revenue.